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INSIGHTS FROM THE FIELD
Real-world perspective on strategy, growth, competitive pressure, and leadership under constraint. No theory. No recycled frameworks. Just lessons from the work — and what actually holds up when decisions carry real consequences.


Two Scorekeepers, One Number
FIP counts 1,160 US padel courts. Misitrano counts 1,112. The 48-court gap between them is the real news in the World Padel Report, and it is good news.
4 days ago3 min read


The Players Showed Up. The Math Didn't.
Bloomberg put a number on it: investors have poured $300 million into UK padel, and the bubble may be bursting. What the operators added in the comments, what happened in Sweden, and the one question I'm asking about who's actually making the math work.
6 days ago2 min read


Pickleball Buyers Don't Pay for Poured Concrete
Four indoor pickleball clubs. Four states. All listed at exactly $1.5 million. Then the financials went public.
Sep 274 min read


Sports Facility Operations: Why "If You Build It, They Will Come" Fails Owners
Field of Dreams got it wrong. Mike Knowles and Luke Wade break down why growth fails, why data beats gut feel, and why the facilities winning right now are the ones with a real brand, not just courts.
Sep 42 min read


I Played Andre Agassi When I Was Twelve. He's Still Teaching Me Something About Racquet Sports.
I played Andre Agassi at twelve years old and watched him answer with six-love, six-love. Now he is building a pickleball and padel platform that could reshape racquet sports facilities and coaching. Here is what operators need to know.
Aug 275 min read


Joining Facility Ally as Head of Growth
I'm joining Facility Ally as Head of Growth, working alongside Inside the Lines Advisory to bring the same growth discipline to operators across tennis, pickleball, and padel.
Aug 101 min read


Racquet Sports Isn't a Court Story Anymore
The racquet sports boom isn't just about building more courts. Four structural pressures, real estate, systems, staffing, and revenue mix, are reshaping how multi-sport facilities actually operate.
Aug 67 min read


Racquet Sports Has Never Had a Stage Like This. SMASH 2026's Full Schedule at the AB Show Just Went Live.
SMASH 2026's full schedule at AB Show just went live. Here's what's new, who's already on the floor, and why this could be the most important event for anyone building in padel before 2027.
Jul 283 min read


The Wall Street Journal Just Covered Padel. Here's the Story It Didn't Tell.
The Wall Street Journal just covered padel's U.S. boom. What they didn't report: the country has exactly two people certified to coach the sport at the elite level, and that gap is going to decide who survives the next three years.
Jul 287 min read


The Family Membership Exists Everywhere. Household Economics Exist Nowhere.
That 365-day chart is the picture worth keeping. Look at it: flat line for nine months, then starting in April — nine spikes in ten weeks, each one an issue, and the peaks getting taller. 720 subscribers, 34,000 impressions, 4,000 article views, all of it built since spring. That is not a viral moment. That is a compounding asset.
And here is the pattern inside the spikes worth noticing: Issues 08 and 09 are your two tallest peaks, back to back. The newsletter is not plateaui
Jul 97 min read


Nobody Chose This: The Real Story of Racquet Sports in 2026
Tennis, pickleball, and padel are not converging because the industry is enlightened. They are being forced together by economics — and fighting it the whole way. Here is the mid-year conclusion nobody else is publishing.
Jun 249 min read


57 Pages. Here Is the Only Part That Matters If You Are Building the U.S. padel market 2026
The 2026 Global Padel Report classifies the U.S. as a Diamond in the Rough — early-stage, fragmented, and highly price sensitive. Here's what that actually means if you're building something in this market, from someone who was in the room in Barcelona when the report dropped.
Jun 249 min read


Barcelona. Padel World Summit. I Was in the Room. Here Is What I Heard.
A week ago today I was standing in an empty convention hall in Barcelona before anyone else arrived. Three months ago this business did not exist. I left a job I loved at the Racquet Sports Professionals Association because I believed this industry was about to go through something I needed to be part of. I took a chance. No clients. No track record as a founder. No guarantee anyone would care. That Monday I walked into Fira Gran Via with Michel Gogniat, the Managing Director
Jun 110 min read


The Global Padel Industry Is Having a Real Conversation. Here Is What I Will Be Watching.
The global padel industry is preparing for its biggest moment of the year. Here's what I'll be watching at the Padel World Summit — and what it means for the U.S. market.
Jun 17 min read


The Operators Who Win the Next Five Years Are Already Thinking Differently
The operators who win the next five years in racquet sports aren't thinking about courts. They're thinking about decisions — which sport to add, when to move, and what to stop doing.
Jun 16 min read


The Racquet Sports Industry Finally Has Real Compensation Data
Racquet sports compensation data just got its first independent benchmark. Here's what the ARA's 2025 report reveals about director pay, club size, and where the gaps still exist.
May 202 min read


The U.S. Racquet Sports Market Looks Different When You See the Global Data
The 2026 global racquet sports participation data is out. Here's what it actually means for tennis, padel, and pickleball operators, investors, and brands navigating the U.S. market right now.
Apr 277 min read


The Global Padel Ecosystem Is Being Built Right Now — International Padel Cluster Names First U.S. Partner
The International Padel Cluster just named its first U.S. International Development Partner. Here's why that matters — and what it means for American companies serious about where padel is headed.
Apr 213 min read


The International Padel Cluster Makes It Official
The International Padel Cluster has appointed Mike Knowles of Inside the Lines Advisory as U.S. International Development Partner — one of the first two partners appointed globally.
Apr 161 min read


What 81,000 People Told Anthropic — And What It Means If You Run a Racquet Sports Business
Anthropic interviewed over 80,000 people across 159 countries about what they want from AI — and what they fear. HR leaders are citing it. Educators are citing it. Nobody in racquet sports has touched it. Here's what it means for the decisions you're making right now.
Apr 104 min read
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