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INSIGHTS FROM THE FIELD
Real-world perspective on strategy, growth, competitive pressure, and leadership under constraint. No theory. No recycled frameworks. Just lessons from the work — and what actually holds up when decisions carry real consequences.


Joining Facility Ally as Head of Growth
I'm joining Facility Ally as Head of Growth, working alongside Inside the Lines Advisory to bring the same growth discipline to operators across tennis, pickleball, and padel.
Aug 101 min read


Racquet Sports Isn't a Court Story Anymore
The racquet sports boom isn't just about building more courts. Four structural pressures, real estate, systems, staffing, and revenue mix, are reshaping how multi-sport facilities actually operate.
Aug 67 min read


The Wall Street Journal Just Covered Padel. Here's the Story It Didn't Tell.
The Wall Street Journal just covered padel's U.S. boom. What they didn't report: the country has exactly two people certified to coach the sport at the elite level, and that gap is going to decide who survives the next three years.
Jul 287 min read


The Family Membership Exists Everywhere. Household Economics Exist Nowhere.
That 365-day chart is the picture worth keeping. Look at it: flat line for nine months, then starting in April — nine spikes in ten weeks, each one an issue, and the peaks getting taller. 720 subscribers, 34,000 impressions, 4,000 article views, all of it built since spring. That is not a viral moment. That is a compounding asset.
And here is the pattern inside the spikes worth noticing: Issues 08 and 09 are your two tallest peaks, back to back. The newsletter is not plateaui
Jul 97 min read


The Racquet Sports Industry Finally Has Real Compensation Data
Racquet sports compensation data just got its first independent benchmark. Here's what the ARA's 2025 report reveals about director pay, club size, and where the gaps still exist.
May 202 min read
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